Chinese consumer electronics maker Haier Group is avant-garde eroticism in magazine advertismentsmaking a foray into the automotive industry, according to a September 7 report by Chinese news outlet Jiemian. Currently, Haier is collaborating with auto companies to build an industrial platform through its industrial Internet offering COSMOPlat, the report said. This move aims to empower the digital transformation of enterprises in the automotive industry, Haier told Jiemian. Additionally, Haier, with its experience in the smart home sector, plans to establish a new ecosystem for home-vehicle connectivity in partnership with automotive companies, the firm added. [Jiemian, in Chinese]
